Search Engine Optimization (SEO)
Simply put, you can control what Google, Yahoo, Bing and any other search engine show for your website. This means when someone searches for your solution, your product, or your content, you can tell the search engines what you want your users and prospects to see in the natural or organic (non-paid) search results.
The goal of optimization is to get you to the front page of any search provider. Everyone’s goal is to rank high so it becomes very competitive.
How to do SEO for your website
You can do it yourself. If:
- You have time. Lots of it.
- You can pull search trends, search volume, related terms, competitive implementation, and can do the analysis of how to position your company.
- You understand HTML, Metadata, Length of String limitations.
If you have any concerns with the small list above, you may struggle with the larger list of considerations and technical implementation. At the very least we can give you a free spot check on your website and have a conversation whether we can help.