Tag: Case Study

Calculating Seller Rating Extension ROI

TL;DR Seller Rating Extension ROI is right there in your account, if you know where to look. Our client got a very nice boost from them – enough to warrant the cost of their review aggregator, TrustPilot. CPCs appeared to be higher for SREs, but don’t be fooled. It’s our belief that those higher CPCs are the result of Google…

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