Services, SLAs, & Pricing

Google Search Ads

I don’t believe in being a jack of all trades or farming out work to subcontractors of junior team members. Focusing solely on Google Search Ads allows me to be an expert who you can rely on. I also provide instruction and professional opinion (but *not* technical support) on things like:

  • Google Analytics
  • Google Tag Manager
  • Google Ads Conversion Tracking
  • CRM Integration
  • Web Design
  • Conversion Rate Optimization (CRO)

SLAs

I’ll usually get back to you within 2-4 business hours on weekdays. I prefer email so that I have a written record of our conversations, but am happy to do weekly video calls as well. If you need something faster, just call me. Also, I don’t use Slack.

Pricing

I offer a tiered pricing structure that I’ve found tends to be lower than most (all?) agencies out there. Because I don’t have employees or overhead to pay for I can charge less than you might think. I charge a percentage of your advertising spend as a fee. This percentage decreases as your spend goes up:

Pricing model:
  • 10% of the first $25,000/month
  • 9% of the amount between $25,001 and $50,000
  • 8% of the amount between $50,001 and $100,000
  • 7% of the amount between $100,001 and $200,000
  • 6% of the amount between $200,001 and $400,000
  • 5% of the amount between $400,001 and $800,000
  • 4% of any amount greater than $800,001
  • There is a minimum monthly agency fee of $2,500.
Examples:

A monthly spend of $55,000 would incur a fee of:

($25,000 * 10%) + ($25,000 * 9%) + ($5,000) * 8%) = $5,150, or 9.36% of advertising spend

A monthly spend of $15,000 would incur a fee of $2,500 as that’s the minimum amount I’ll charge in a month.